A small model house under a clear glass arch, beneath a round skylight

See exactly what your money owns.

Every dollar buys shares of tenant-occupied homes. Your returns come from rent and property value, never from a loan.

A couple in a city park smiling at a phone together, with the skyline behind them

Where your returns come from

Rent and appreciation, for up to 6% projected APY.

  • Tenants pay rent. Your share lands in your balance.
  • The home's value moves. Your shares move with it.
  • Nothing lent out, ever.
How real estate works

APY is variable and not guaranteed. Property shares can lose value.

What PureFi doesn't do

There are no debt instruments anywhere in the PureFi model, just real homes bought outright and held in shares.

Lend your money out

Your dollars are never rehypothecated, and they're never used to back anyone else's loan.

Pay interest

Not on your balance, not on your shares. Returns come from rent and appreciation, never interest.

Charge interest

Nothing in the model works like a loan, and nothing accrues interest anywhere in it.

A woman by the water smiling at her phone

Who PureFi is built for

PureFi is built for anyone who wants their money tied to something real, not to any single background, belief system, or investment style. Every PureFi user gets the same assets, on the same terms.

Compliance and standing

  • Not a bank

    A financial technology company that holds no customer deposits.

  • Self-custodial

    Your balance sits in a wallet only you control.

  • Not insured

    Not FDIC insured, and not guaranteed by PureFi.

  • FinCEN registered

    Registered as a Money Services Business.

PureFi is not a bank. Balances are not FDIC insured, not insured by any government agency, and not guaranteed by PureFi. Up to 6% APY is a projection, variable, generated from rent and value changes on real estate, and not guaranteed. This is not an offer to sell securities.

Questions people ask

Does PureFi pay or charge interest?

No. Not on your balance, not on your shares. PureFi returns come from rent and appreciation, never interest.

Is PureFi's model interest-free?

Yes, by design. Nothing in the PureFi model works like a loan, and nothing accrues interest anywhere in it.

Is my money pooled with other users' money?

No. Every PureFi user's shares sit in an account in their own name. PureFi never pools funds together.

Is PureFi halal-friendly?

PureFi doesn't claim Sharia certification. What it does claim is asset-backed, interest-free by design, no lending, no debt. Compare that structure against your own standard.

Illustration of two friends beside a house shaped money box as a golden banknote drops into its roof

Nothing hidden, nothing lent out

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